Few months back, I attended an OME (Online Marketing Enthusiast) community meetup in Christ College Bangalore, where I happened to meet Srinivas Tamada (the brain behind 9lessons.info, India's 2nd largest technology blog in terms of Adsense revenue and popularity after the numero uno Amit Agrawal of labnol fame). Srinivas is barely 25, but such a soft-spoken, charming and humble personality that it was nothing sort of a pleasure interacting with him. Srinivas shared a wonderful conjecture related to Orkut and Facebook rivalry in Indian market, how Orkut's enormous popularity was followed by a steady decline in the wake of Facebook onslaught and Google's seemingly helplessness in reviving Orkut. It all boiled down to one killer feature that Facebook introduced. This seemingly game-changing feature was nothing but Facebook Wall(Youtube Link) feature, which was already present in Orkut as Scrap Book !!
Vimeo video link Wall Script Demo
Bangalore, Karnataka, India